Bucknell launches historic $1 billion ‘Be the ’ray’ campaign
Lewisburg, Pa. — Bucknell University publicly launched “Be the ’ray,” the most ambitious comprehensive campaign in its history, on Friday, Nov. 6. With a $1 billion goal, the multi-year effort has already secured $518 million in donor support, surpassing the record amount raised in the university’s previous “WE DO” campaign. Be the ’ray is organized around five commitments that frame the $1 billion goal: The Bucknell Advantage: faculty and staff support, global learning, undergraduate research, and interdisciplinary centersThe Foundation: leadership, advising, and residential experienceThe Arena: student-athletesThe Launch: career advancement, guaranteed internships, and alumni networkThe Promise: meeting 100% of demonstrated need for every admitted student, eliminating loans for families earning under $150,000, and strengthening merit scholarships “The achievements of this campaign will allow Bucknell to shape the future of higher education,” John Bravman, president of Bucknell University, said. “Bucknell has always been at its best when we have been willing to think boldly about what students need and what education can become. This is a pivotal moment, and Be the ’ray gives us the resources to define our path forward and build on our strengths.” Annie Drapeau ’88, chair of the Board of Trustees, said: “By 2035, Bucknell will be the