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Secret NYC

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In 1929, the Loew’s Jersey Theatre opened to host legends like Frank Sinatra; nearly a century later, the historic landmark reopens as a 4,000-seat concert venue just 10 minutes from Wall Street

New Yorkers, the wait is officially over. The historic Loew’s Jersey Theatre is finally ready for its next act. Following a $130 million restoration , the nearly century-old landmark celebrated its ceremonial ribbon-cutting this week. It will officially open its doors to the public this weekend, capping off a four-decade preservation saga that saved the building from demolition. Originally opened in 1929, the venue was one of the nation’s five original ‘Wonder Theatres’. It is the only one located outside of NYC. After hosting legends like Judy Garland and Frank Sinatra , the theater fell into disrepair in the 1980s. Now, the historic Journal Square landmark is gleaming once again. A historic restoration The revitalized space pairs the opulent detail of its original movie-palace architecture with top-tier modern production capabilities. Some of the restoration work took place 70 feet above the audience , with crews operating from extensive scaffolding to preserve the theater’s intricate details. The venue can now accommodate between 2,600 and 4,000 guests , making it the biggest indoor venue (non-arena) in New Jersey and a major new player in the NYC metro concert landscape. Restoration efforts will even continue into next year. The team plans to reinstall

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