NEW YORK (1010 WINS/WCBS 880) – Cheez-It announced on Monday that it has opened a pop-up “Cheez-In Diner” in Woodstock, New York, exclusively for one week.
Cheez-It superfans can now drive to Woodstock, just two hours from New York City, to enjoy the warm weather continuing through this Memorial Day weekend.
"So many fans have been suggesting where we should bring the Cheez-It fun next, and we knew we needed to go the extra mile—literally—to do it again. That's why this year we headed East, packing this one-of-a-kind roadside experience with even more ways to enjoy our iconic crackers, solidifying our spot as fans' go-to snack nationwide," Cheez-It Senior Brand Director Cara Tragseiler said.
This marks the second time Cheez-It has opened a destination pop-up shop. Last year, there was one in California's Joshua Tree National Park.
Photo credit Cheez-it Here's what's on the menu at the Cheez-In Diner: American classics with a “cheezy” twist, including Deluxe Cheez-It Milkshake, Extra Cheezburger, Big Grilled Cheez, Cheez-It Biscu-it, Sweet-N-Salty Cheezcake, Cheezy Chicky Tendies, Mac & Cheez-It, and Cheez-It Fries.
But there's more! After indulging in cheesy dishes, they also offer unique experiences like the world’s first Cheez-It Jukebox, which plays retro records for Cheez-It crackers instead of coins. Plus, they have the Cheez-It Taste-It Station, where you can try a variety of rare and favorite flavors and create your own cracker blend.
The Cheez-In Diner is open until Sunday, May 26, at 261 Tinker St. Operating hours are 4 to 9 p.m. ET from Monday through Thursday.
For Memorial Day weekend, the diner will extend its hours from Friday through Sunday, open from 4 p.m. to midnight.
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