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Some good news: California's new $10 million fund is just in time to help farmers and ranchers during Covid-19
The Conservation Stewardship Program received $10 million to provide subsidies for farmers, ranchers, and forestland managers. And according to a USDA press release, it will fund those working on or starting new conservation projects. The funding will also focus on areas including enhancing soil health, changing weather patterns, and irrigation. The fund's announcement comes at an especially crucial time as Covid-19 brings more financial hardships to farmers.
Meet Dylan Soh, the 17-year-old who built a new, LEGO-like hydroponic system to make cities self-sufficient
When Dylan Soh was just 11 years old, he presented a TEDx Talk in Singapore on the future of urban farming and sustainable cities. And by the time he was 13, he had raised $25,000 on Kickstarter for his first invention, the ‘GIYstick,’ which "reuses bottles and fabric to make any pot self-watering."
Brands that don't include these three points in their sustainability marketing risk alienating Generation Z
Generation Z already spends an estimated $44 billion a year in the US just on themselves. And the demographic influences an additional $600 billion in spending by others. In other words, it's a group that sustainability marketing does not want to leave out.
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