The company has offered some “hacks” to help people prepare for big day: plan your flavor of choice, leave your wallet at home, bring an activity, wear comfy shoes, bring your appetite — and don’t forget to thank your scooper.
Free Cone Day was first introduced in 1979 as a way for Ben & Jerry’s to say thank you to their loyal fans for the support during their first year of business in a renovated gas station in Burlington, Vermont.
By 2015, they had given away over 1,000,000 scoops of Ben & Jerry’s around the world.
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