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Free Delivery
Free delivery, when set up as a subscription model, is great for businesses and customers, according to a new study. Many small business owners offer free shipping as a loyalty program reward, a bonus for reaching a certain purchase amount, or as a limited-time offer. For many retailers, free shipping is an easy way to boost sales outside of big shopping occasions like Black Friday or back-to-school season.
How Google Is Expanding Its AI Tools to Help Small Businesses Connect With More Customers
Brands now can add images, videos, and reviews to their profile pages, and boost customer engagement with AI-generated immersive ads. With nearly all shopping journeys now beginning with online search, connecting with the right consumers and capturing their attention has become crucial for small businesses. Forty percent of shopping searches...
Recurring Payments
Subscription management and automatic payment tools help small businesses establish recurring billing methods. To set up your payment system, follow these six steps. Reliable customer payments stabilize your cash flow. Yet, ensuring prompt collection for ongoing charges requires a merchant account and electronic processing technology. A recurring payment service automates the billing and processing of fees based on an agreed-upon schedule.
Accept SMS Payments
Ready to get paid faster? Learn how to deploy a straightforward text-to-pay solution that can improve your cash flow by reducing late payments and administrative work. Accepting SMS payments helps small businesses get paid quickly, improving cash flow while increasing efficiency. Most of your customers likely have cell phones, making them good candidates for text-to-pay solutions. But what is the SMS payment method, and how does it work?
Mounting Customer Acquisition Obstacles
From votive candle holder makers to online auction sites, an increasing number of companies are landing on new tactics to get customers interested in—and committed to—their brand. Why it matters:. Efforts are underway to phase out what’s been a key customer acquisition tool, third-party cookies, which track users’...
From Entry-Level to Entrepreneur: Expert Advice on the Path to Franchise Ownership
In this edition of “Ask the Board,” we asked Henry Wall, a Multi-owner of Re-Bath, a bathroom remodeling franchise, to share his best advice on how to navigate from an entry-level career to ownership. If you could create your own fantasy board of directors, who would be on...
Coffee Industry Growth Trends are Creating Opportunities for Businesses of All Sizes
Yes, it’s a drink, but it’s so much more. Consumers are insisting on it. That’s why premium roasts, novel flavors, and immersive settings are driving sales for boutique coffee businesses. Why it matters:. The $88.9 billion U.S. coffee industry is in growth mode, fueled in part by...
Makes You a Better Entrepreneur
'Parentpreneurs' are uniquely positioned to take the skills they’ve learned through raising a family to a business setting. Research suggests that major life events like getting married or having a baby can positively develop your entrepreneurial skills. The study showed that starting a family caused new parents to be more passionate, alert to new opportunities, and more creative—all positive traits for entrepreneurs. “Parentpreneurs,” with their unique set of skills, may have an advantage when launching a new venture, offering a hopeful perspective for those balancing parenthood and entrepreneurship.
7 Effective Budgeting Strategies
These expert-approved strategies can help small business owners create a smart and financially healthy budget. Creating a budget is vital for the financial health and longevity of your small business. However, it can also be a daunting task. From monthly budgets to vendor choices, there are many elements to plan...
6 Use Cases for Small Businesses to Leverage AI Monitoring
AI monitoring tools can help by providing real-time insights to help small business owners make informed decisions and improve processes. For small- to medium-sized business (SMB) owners, monitoring every aspect of their business — from customer opinions to employee productivity to the overall financial health of the organization — can feel like a full-time occupation.
Software for Your Medical Office
Healthcare technologies enhance patient experiences while saving practitioners and assistants time. Explore different types of medical software and their benefits. Software programs for medical offices encompass clinical and administrative tools. Some work for all types of healthcare providers, whereas others are sector-specific. Practitioners and office staff use software applications to improve visit efficiency, enhance patient experiences and care delivery, reduce costs, and more.
Why small businesses should prioritize cybersecurity
Here are some compelling reasons to prioritize cybersecurity. Though it can be expensive to implement cybersecurity measures, particularly for SMBs, the long-term financial benefits are substantial. Government incentives like cybersecurity investment tax credits provide cost savings to companies that strengthen their cyber readiness. Proactive cybersecurity efforts can also prevent potential...
Secure Payment System?
Payment security solutions protect customer data and ensure the integrity of financial transactions. Learn what makes a service secure and how to choose one. Payment fraud is increasing, and U.S. consumers experience more fraudulent transactions than shoppers in other countries. Secure payment systems safeguard customer information, which is essential to mitigating the risk of credit card fraud and protecting your business’s reputation.
Mastering Mobile Payments: Top Credit Card Payment Apps for Entrepreneurs
Sales can happen anywhere when using smartphones to process transactions. Explore solutions, costs, and how to choose a payment app. Nowadays, you can run your entire business from your cell phone, with programs ranging from real-time labor and cash flow reports to apps for credit card processing. However, not every entrepreneur needs a complete point-of-sale (POS) system, whereas others can’t afford to waste time on a solution that doesn’t scale.
'Design Thinking' and 4 Other Ways to Spark Entrepreneurial Creativity
These five strategies can help you break out of your creative rut and spark entrepreneurial thinking. Entrepreneurs are often told to “think outside the box” to find creative solutions to common business problems. That’s often easier said than done; creative ruts can make it challenging to get yourself into the right mindset to find your next great idea. Whether you’re looking for your next business idea, coming up with a new marketing campaign, or trying to solve an operational challenge, consider these methods for sparking entrepreneurial creativity.
Live Chat Software
Are you comparing web chat platforms? Consider basic and advanced chat features, integrations, usability, and more. Live chat software enables real-time communication between website visitors and your business. It can improve customer experiences, increase sales, and lower operating costs. However, live chat features vary among applications and subscription tiers. Some...
Small Independent Nurseries
These five small businesses aim to bolster plant ownership and teach best gardening practices. An estimated 185 million Americans report gardening as a hobby or a way to grow their own food. Home gardeners are forecasted to continue to spend more time and money on gardening year over year. This trend is good news for these five independent nurseries that take pride in their plant selections and provide additional resources to guide the green thumb.
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