This is the ‘fastest-growing’ brand in Illinois

ST. LOUIS – Some consumer preferences are timeless, while others are subject to change. It’s the challenge many brands in the restaurant and retail industries embrace.

In some cases, change isn’t always bad. A new report from 24/7 Wall St. recently named the “Fastest-Growing Brands in Each State” this year, highlighting notable food and drink specialties in Illinois.

To name the “fastest-growing” brands, a research team with 24/7 Wall St. analyzed data such as new location openings, consumer interest, and searches. Yelp’s findings also factored into the research.

In many cases, brands identified as the “fastest-growing” were not necessarily market leaders, “but aim to compete by disrupting their industries,” according to the report.

What is the “fastest-growing” brand in Illinois? 24/7 Wall St. offers the following insight…

Kung Fu Tea is considered the fastest-growing brand in Illinois. The chain is part of the Bubble Tea Outlets franchise. It now has at least locations in the Land of Lincoln, mostly in the Chicagoland.

Kung Fu Tea is well-known for its classic iced tea, milk tea, coconut milk tea and punch.

The Illinois runner-ups included Scooter’s Cafe, Olive Garden and Culver’s.

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