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A new spot shakes up Seattle's BBQ scene
Another shining example of a Seattle pop-up making the leap to a brick-and-mortar location takes shape as Outsider BBQ opens its doors on Leary Way. After crafting slow-cooked barbecue with a Turkish twist outside of various breweries and farmers markets since 2022, Outsider has officially opened in the space formerly occupied by Ballard Pizza Company.
From Tech to Barbecue
Owner Onur Gulbay's journey into the world of barbecue began after moving to Austin in 2017. Surrounded by some of the best BBQ joints in the world, Gulbay's interest in BBQ transformed into a passionate hobby. Originally from Istanbul and "having grown up cooking with direct fire, I was new to the art of barbecue when I moved to Austin," Gulbay shared. "As a Turkish-American, I'm excited to fuse different culinary cultures, striving to be known for the best Texas-style BBQ complemented by exceptional sides."
Upon relocating to Seattle, Gulbay chose to forgo a return to the tech industry, instead channeling this passion into starting Outsider BBQ. The name reflects both Gulbay's initial outsider status in the barbecue community and his experience as a newcomer to Seattle.
A New Era Begins
What started as a pop-up and food truck in 2022 quickly gained a loyal following, and it became obvious that Outsider BBQ needed a forever home. Now permanently located on Leary Way, Outsider BBQ & Beer Garden officially opened its doors in late February 2025 to large crowds of hungry guests. Gulbay deeply appreciates everyone that came out for the opening weekend to support this new era of Outsider.
When asked about the difficulties of opening a new restuarant in the current economic climate, Gulbay sang a slightly different tune to what has been a shared experience by many local entreprenuers: "We had a great experience with the Health Department, Liquor Licensing, and the Fire Department; everyone was so helpful," Gulbay noted. However, he acknowledges that labor costs present a significant challenge in Seattle's restaurant industry.
The new location offers a lively atmosphere where guests can enjoy slow-smoked Texas barbecue paired with great sides and craft beverages. The menu showcases Texas-style barbecue with staples such as brisket, pulled pork, ribs, and jalapeño cheddar sausages. It is in the accompanying sides that the subtle Turkish influence becomes more obvious, offering dishes like Turkish potato salad and lemon poppy slaw.
The restaurant also features a thoughtfully curated beer selection, making it not just a destination for barbecue lovers but also for those looking to enjoy a relaxed gathering over great food and drinks. As spring approaches, the expansive patio is sure to be a hotspot for the Ballard brewery crowd.
A Neighborhood Staple and Beyond
Outsider's goal is bigger than economic succes as the real mission is building connections with guests. "Our main goal isn't just to sell our meats; it's about creating relationships with our guests," Gulbay emphasized. The establishment also aims to foster community growth by creating job opportunities for locals and expanding organically.
With its unique fusion of Texas barbecue and Turkish culinary elements, Outsider BBQ & Beer Garden is poised to become a cherished destination for Seattle's food enthusiasts. Whether you're a seasoned BBQ lover or looking to try something new, Outsider BBQ offers an experience that bridges cultures and flavors in an unforgettable way.
Operating Hours and Location
Outsider BBQ & Beer Garden is open from Thursday to Sunday, 11 a.m. to 8 p.m., at 4010 Leary Way NW, Seattle, WA 98107.
If you own a local business or would like to refer a business you love, please reach out to noah.schroeder@newsbreak.com.
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