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San Juan Bautista, CA · Events

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The Sweetest Spots in Santa Cruz County

Santa Cruz County has plenty of ways to satisfy a sweet tooth, and some of its most beloved local businesses have spent decades perfecting the art. Whether it’s an ice cream cone after a day at the beach, a freshly baked doughnut to start the morning, or a box of handcrafted chocolates for a special occasion, these local favorites bring sweetness to the everyday lives of residents and visitors alike. Across the county, generations-old favorites and inventive local makers offer everything from old-fashioned classics to imaginative confections that are almost too beautiful to eat. In this guide, we’re exploring nine of Santa Cruz County’s sweetest spots, highlighting the signature treats, unexpected creations, and local traditions that make each one worth seeking out.

Santa Cruz County, CA · 3d

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Wednesday morning traffic: Major multi-vehicle crash on Hwy 1 N at Riverside

A major crash happened today on Highway 1 Northbound at Riverside in the Watsonville/Pajaro area. Several vehicles were involved, including a semi-truck, a cement truck, a yellow septic/sewer truck, a gray Honda, a red Nissan, and other passenger cars. At least one vehicle was badly damaged, and some people May have been trapped inside. Firefighters and ambulances responded, and the #1 lane was blocked. Many cars pulled over or swerved to avoid the crash, and heavy-duty tow trucks were called to the scene.

Watsonville, CA · 2d

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Best of Santa Cruz County entertainment, arts & food events this weekend, Nov. 12-15

Two wine walks taking place during the first El Niño storm of the season — there’s gotta be a “water into wine” joke in there somewhere. The concept is the same at two different scenic destinations. On Saturday, head to Capitola Village for the Capitola Village Sip & Stroll ($55). On Sunday, downtown Santa Cruz hosts its fall Wine Walk ($45). Both events spotlight area wineries at local businesses. – Lily Belli.

Santa Cruz County, CA · 1d

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San Juan group takes 4th place at pumpkin world championship

Weighing in at a respectable 1,760 pounds, a pumpkin grown by a group from San Juan Bautista led by Tony Alameda is a standout, winning fourth place at the 54th annual World Championship held at the Arts & Pumpkins Festival held on Oct. 12 in Half Moon Bay. “This year...

Half Moon Bay, CA · 2d

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Local soccer player invited to Mexico City training camp, tourney

A Hollister youth will soon be leaving for a unique opportunity with Club America Nido of San Jose, getting to travel to Mexico City to train and participate in a soccer tournament. Roman Figueroa, a defensive left wing who has played soccer since he was five, has gone from playing...

Hollister, CA · 2d

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publicceo.com

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Trackdown Management’s Picking up the Pieces

For over 15 years, Jack Simpson’s Trackdown Management has published the City Manager Newsletter. Jack is a retired city manager and former Willdan executive. His newsletter content weaves together the personal side of the profession in California and helps keep the city manager community, especially retired city managers, connected with each other.

Hollister, CA · 1d

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sanbenito.com

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Hollister JV football team captures second straight league crown

The Hollister JV football team scored an average of 43.2 points while yielding just 14.5 in division games on their way to a second straight league championship. The Balers were 5-0-1 in Pacific Coast Athletic League, Gabilan Division play to claim the crown by a half game over Palma and other pursuers.

Hollister, CA · 1d

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A new vision is unfolding to turn an empty building into a high-tech marine visitor center.

Elaine Sherer steps inside the empty shell of what was once envisioned as a spacious, two-story restaurant overlooking Moss Landing North Harbor and beckons a visitor to imagine what could be. “Welcome to the world of possibilities,” she says. In Sherer’s imagination, the white walls and concrete floors are already...

Moss Landing, CA · 1d

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Election update: Navarro concedes in PVUSD race; Clark behind Zuniga, says there will not be a recount

After a roller-coaster election in which PVUSD Trustee Area 7 incumbent Misty Navarro started leading challenger Mads Realmuto, She slowly fell behind as new results came in, and as of the latest update on Nov. 10, Realmuto was ahead by 239 votes. In a Facebook post, Navarro thanked her supporters...

Aptos, CA · 1d

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Central Coast Trades Show all about students

Claire Grissom may have summed it up best when she said, “If you can’t see it, you can’t dream it.”. As Director of Career and College Readiness for Hollister High, Grissom was talking about the different job opportunities available to students with or without a college degree.

Hollister, CA · 21h

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Sports Roundup: Hollister flag football team makes big improvements

After a rough season last year, the Hollister flag football program is back on solid ground. The 2026 Balers finished in the middle of the league standings, were 10-12 overall and reached the Central Coast Section playoffs. The success came via a young team that jelled during the year and...

Hollister, CA · 2d

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Construction at Monterey Avenue Railroad Crossing in Capitola Scheduled for Nov. 11-13

Motorists and pedestrians should plan for temporary traffic impacts during daytime construction. The Santa Cruz County Regional Transportation Commission (RTC) will conduct construction work at the Monterey Avenue Railroad Crossing in Capitola on Wednesday, Nov. 11 through Friday, Nov. 13 as part of a project to rehabilitate the railroad crossing. Work is scheduled to take place each day from 7 a.m. to 6 p.m.

Capitola, CA · 2d

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Locals help shape safe streets at Hollister festival

About 300 people attended the free, family-friendly Safe Streets Action Plan – Vision Zero Community Festival in Hollister Oct. 24. The festival hosted by the City of Hollister brought together residents, local agencies, community organizations, businesses and food vendors to support community engagement around the city’s Safe Streets (SS4A) for All project.

Hollister, CA · 1d

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Soil monitoring after September Moss Landing fire | El Niño could bring more mosquitoes

Soil monitoring at Elkhorn Slough after September battery fire. The most recent fire was shorter than the blaze almost two years ago at Vistra’s battery energy storage facility. San Jose State University marine geology professor Ivano Aiello says this time, researchers did not find excess metals in the soil,...

Moss Landing, CA · 1d

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Think Big: Inspiring Santa Cruz County’s Next Generation of Innovators and Entrepreneurs

Article by Jason Borgen, Chief Technology & Innovations Officer, Santa Cruz County Office of Education. Over 40 high school students discover the power of big ideas, perseverance, and local innovation at Santa Cruz’s historic Wrigley Building. On November 6, more than 40 high school students from across Santa Cruz...

Santa Cruz County, CA · 1d

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