Black Rifle Coffee Pulls Plug on Live Oak Outpost Amid Nationwide Retreat

The Black Rifle Coffee Outpost at 3000 IKEA-RBFCU Pkwy in Live Oak is closing, part of a broader pullback in which the veteran-founded coffee company is shutting down 12 locations nationwide, a company representative confirmed. The move lands as Black Rifle posts a third-quarter net loss of $8.7 million and tries to steady a brand that has swung from Wall Street buzz to retreat in just a few years.