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Cherokee Tribune
Woodstock Arts Hosting Over 500 Events in 2024-25 Season
By Ethan JohnonEthan JohnsonBy Ethan Johnson
ejohnson@cherokeetribune.com,
21 days ago
WOODSTOCK — About 523 events are planned for Woodstock Arts’ 2024-25 season, the organization’s executive director announced.
Christopher Brazelton, Woodstock Arts executive director, provided updates on the nonprofit’s upcoming schedule of events and concerts, as well as the organization’s programming and economic impact April 26 at IN WDSTK‘s monthly Morning INfluence meeting.
Brazelton told attendees that the organization has about 200 volunteers who all work together to help benefit the community.
“Our mission statement is to engage the community with relevant art experiences every day,” Brazelton said. “We take this to heart in many ways. We as an organization take this seriously and look at ways that we can impact our community in a positive way through the arts. To make arts possible in a true and meaningful way, it is the people that make that possible, and we are truly grateful for the board, staff and volunteers.”
Woodstock Arts members have put together the schedule for the 2024-25 season, which will include about 523 events ranging from concerts as part of the organization’s Lantern Series, to art exhibits, plays and more.
“We try to leverage every single one of those 523 events into a positive impact for the community — that equates to about 22,000 chairs moved by our staff and volunteers every year.”
Woodstock Arts has three major venues: the Woodstock Arts Theatre, the Woodstock Arts Event Green and the Reeves House Visual Arts Center, all in downtown Woodstock, Brazelton said. At these venues, the organization produces plays, hosts various concerts and events, implements rotating art exhibits, hosts art classes and more.
Woodstock Arts also features an education program, where students can take classes, as well as take part in camps and a spotlight program.
“We have over 1,100 students year-round in classes, and 455 students in our summer camp that are registered for this June and July,” Brazelton said. “We also have our RepTour, which is our repertory touring company that consists of students who use reading and writing curriculum to write stories and produce plays to perform throughout the county at different schools,” Brazelton said. “The plays are free of charge and have reached 6,171 students with support and partnership from Georgia Council for the Arts.”
Through the variety of events and programming, Brazelton said the organization has been able to reach about 111,000 people within the last year, with the organization operating on average with 80% earned income and 20% contributed income.
“Contributed income is donations, sponsorships, foundation and agency support, with earned revenue being ticket revenue, education registration and concession sales being examples of earned revenue,” Brazelton said. “We are proud that we get to say we earn our own keep. We have reported $4.7 million of economic impact in the region, and we try to drive those dollars to hyperlocal right here as best as we possibly can through our programs.”
“I hope you are proud of what we are doing at Woodstock Arts. We truly live to make art every day,” Brazelton said.
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