Floridians Fear Traffic More Than Gators

A new survey findings show that 80% of parents in South and Central Florida are opting for a family "staycation," "nearcation," or a day trip this summer. While 64% of parents are planning a family road trip lasting at least 5 hours, they do have some concerns. Gas prices today are seen as "insanity," "annoying," or "destructive" by most parents (64%), with 68% agreeing that Florida traffic is a nightmare that discourages summer travel.

Photo byGo Brightline

Interestingly, 59% of parents would rather come across an alligator in their pool than get stuck in traffic during a family road trip. The frustration with Florida summer traffic even leads the average family to consider shelling out $530 just to make the cars ahead disappear during a long trip.

The survey revealed a shared belief among Floridians that choosing train travel could help avoid common challenges faced by parents on family road trips! Say goodbye to car arguments, frequent bathroom stops, wrong turns, and traffic gridlock. A whopping 71% think that holiday weekend traffic snarls could be dodged simply by hopping on a train!

Photo byGo Brightline

Are you all set for some thrilling news? AAA is foreseeing record-breaking numbers of travelers nationwide gearing up to celebrate the July 4th holiday! In Florida, South Florida beaches are seeing more love than ever, with Orlando (#2) and Miami (#5) making it to the top 10 domestic destinations for travelers according to AAA booking data.

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“Brightline offers value for traveling families, without the stress of navigating through heavy traffic,” said Brightline Senior Vice President of Marketing Barbara Drahl. “So leave the car (and the alligators) at home this summer and try Brightline instead.”

Save BIG with Brightline this summer!

Looking to make family road trips smoother this summer? Brightline's got you covered with a special deal: save 40% on adult SMART fares using promo code GATOR! Plus, ride at kid prices on select trains all summer – that's an extra 50% off.

Photo byGo Brightline

Brightline is your ticket to it all: beach days, big games, theme parks, concerts, and more. And guess what? Florida parents know best - 52% say trains are more fun and memorable for the family. Most agree the train is comfier, safer, faster, more scenic, and more reliable. All aboard the fun train!

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ABOUT BRIGHTLINE

Brightline seamlessly connects travelers to top destinations and major events between Central and South Florida. The company serves Miami, Aventura, Fort Lauderdale, Boca Raton, West Palm Beach, and Orlando with future stops in Stuart and Cocoa. Brightline is recognized as one of TIME100’s Most Influential Companies of 2024.

It is also recognized by Inc. 5000 Regionals as one of the fastest-growing private companies in the Southeast for 2023 and is one of the World’s 50 Most Innovative by Fast Company in 2024. Brightline offers a guest-first experience designed to reinvent train travel and take cars off the road.

The company plans to bring its award-winning service to additional city pairs and congested corridors across the country that are too close to fly and too long to drive, with immediate plans to connect Las Vegas to Southern California. For more information, visit gobrightline.com.