<body><div><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=49AXnz_1GqJBcZW00" alt="https://img.particlenews.com/image.php?url=49AXnz_1GqJBcZW00" width="820" height="1100" ><figcaption>File art</figcaption></figure>The Seal Beach Business First Committee discussed the future focus of the committee at the Wednesday, Oct. 28 meeting.Promoting Seal Beach was part of the discussion. However, one council member argued that the city needed to pay for upgrading Main Street.The following is not a transcript but highlights from the meeting.Rosie Ritchie, owner of the Beach House restaurant, gave a presentation on buying digital advertising at Long Beach Airport.Committee member Nathalie Wilson read a statement from fellow committee member Peter Magalhaes, who is also a member of the Seal Beach Chamber of Commerce Board of Directors. Magalhaes proposed a “Visit Seal Beach” destination marketing campaign to attract visitors to Main Street.“During my canvassing of Main Street merchants, the message came through repeatedly: businesses want more customers and many believe Seal Beach is an undiscovered gem within Southern California,” Magalhaes wrote.“What particularly appeals to me about the Visit Seal Beach is that it could serve as an umbrella for several ideas already raised by committee members. For example, Rosie Ritchie’s airport signage concept or Council Member [Joe] Kalmick’s interest in beautification could fold into the project, depending on timing and priorities because they both improve the Main Street experience and contribute to a common objective, making Seal Beach a more attractive destination for people to visit, shop, dine, and return to,” Magalhaes wrote.He was not, according to his message, proposing a tourism bureau or make Visit Seal Beach the committee’s first priority.According to Ritchie, Clear Channel is the company that handles all of Long Beach Airport’s marketing. She said more than 318,000 passengers pass through the airport each month. She proposed using a banner advertisement on the top of the screen at the baggage claim.Later, District One Council Member Kalmick, who has termed out of office and will step down once a new person is elected to his seat, raised concern about Seal Beach’s current infrastructure.“If they come here, our infrastructure needs some serious upgrade,” Kalmick said.“Oh, it’s a great little town. We need a lot of work,” Kalmick said.Kalmick read an email from a visitor from Huntington Beach who comes to Seal Beach twice a week. “But over the past few years, we have noticed the slow decline of your Main Street,” the message apparently said.Later, Kalmick said the city needs more revenue.Kalmick said the city had a balanced budget. “The downside for us is though we have to maximize the possibility of grant money,” Kalmick said. He said historically, grants have favored cities that are challenged and Seal Beach is not a disadvantaged city. “I mean, we can get a $20 million grant, and we only have to come up with $5 million,” Kalmick said.“So where are we going to come up with the five?” Kalmick asked.Later, Community Development Director Shaun Temple said that anything that requires money would need City Council approval.Jennifer Robles, the city’s business concierge, will work with Ritchie and Magalhaes on Long Beach Airport advertising. District Two Councilman Ben Wong said he would be willing to use his discretionary funding.In other business:<ul><li>According to city staff, a bakery business will fill the vacancy left by Coffee Bean &amp; Tea Leaf on Main Street.</li><li>During public comment, Catherine Showalter, a member of the city’s Olympic Advisory Committee, called for more communication between the two committees. “It’s really important because it’s a win-win for all of us,” she said.</li><li>Business First Committee members discussed forming subcommittees.</li><li>Temple said the council was not holding a Strategic Planning meeting this November.</li></ul></div></body>

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The Seal Beach Business First Committee discussed the future focus of the committee at the Wednesday, Oct. 28 meeting. Promoting Seal Beach was part of the discussion. However, one council member argued that the city needed to pay for upgrading Main Street. The following is not a transcript but highlights...

Business First Committee looks ahead

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The Seal Beach Business First Committee discussed the future focus of the committee at the Wednesday, Oct. 28 meeting. Promoting Seal Beach was part of the

Business First Committee looks ahead

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