<body><div><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=05BG6a_1F1wJeac00" alt="https://img.particlenews.com/image.php?url=05BG6a_1F1wJeac00" width="1200" height="600" ><p>ST. LOUIS, Mo. (First Alert 4) - A new marketing campaign is underway to fill empty storefronts at Laclede’s Landing, the riverfront business district once home to Mississippi Nights, Bogarts and Planet Hollywood.</p><p>John Warren, a commercial real estate broker at Cushman &amp; Wakefield, is leading the effort.</p><p>“I took the Landing on kind of as a personal project, personal passion to bring people back down here, potential is huge, we have 55,000 square feet of retail space available,” Warren said.</p><p>Warren said his passion for the project comes from the city’s history.</p><p>“St. Louis was historically a top 10 city for a number of years, top 4 city for about 40 years, so we have bone and infrastructure and I think this is the underdog city that has more potential than most,” Warren said.</p><h2>New marketing campaign</h2><p>Warren recently launched the marketing campaign to attract new businesses and reintroduce the district to St. Louisans and visitors.</p><p>“I think the potential here is just huge, to have that safe, exciting nightlife that people visit other cities for, we have that here. This could essentially be our Charleston, New Orleans, right on the riverfront,” Warren said.</p><p>“Imagine all the French Doors being open onto the street, music playing, this is our New Orleans vibe in St. Louis,” Warren said.</p><h2>Residential growth on the Landing</h2><p>Gretchen Minges, co-owner of Advantes Group, gave a tour of available spaces alongside Warren. Advantes Group, a commercial development and property management company, has invested in a half dozen buildings on the Landing, creating residential spaces including the Greely and Pepper Lofts.</p><p>Those rental properties have attracted young professionals, families and professional athletes.</p><p>Warren said 94% of the apartments in Laclede’s Landing are leased. He said his job now is to give those residents and downtown visitors more places to go.</p><p>“Really trying to focus on attracting like something you can see in Nashville, country music, restaurants retail, so that’s the goal,” Warren said.</p><h2>First floor space at the Greely Lofts</h2><p>Warren showed the first floor space of the Greely Lofts, located on Second Street.</p><p>“Seeing the Eads Bridge, seeing the boats go by, looking at the old brick work within the site and location on the Landing, it’s truly unique, you just don’t get this anywhere else,” Warren said.</p><p>The rooftop of the building is being prepared for an outdoor dining space.</p><p>“The space is ready, we can easily add a kitchen, things are roughed in to some level and then you have this 5,300 square foot rooftop deck and see the largest monument in the world,” Warren said.</p><h2>Prospective tenants</h2><p>Warren said prospective tenants have toured the available spaces.</p><p>“We’ve already had a number of prospective tenants come through and take a look at the spaces, different restaurant groups that people know in St Louis, I think they see the potential here,” Warren said.</p><p>Warren said one prospective tenant is a local operator.</p><p>“It’s a local operator, and there’s actually a couple. Different groups, but this one is certainly a well-known name,” Warren said.</p><p>Warren did not name the prospective tenant. He said he is working with the St. Louis Development Corporation to attract businesses to add to the nine existing restaurants on the Landing, which include Kimichi Guys and the Old Spaghetti Factory.</p><p>“There’s a number of restaurants that are already here and their numbers are actually good. I think Spaghetti Factory does close to 3 million dollars a year and some of the restaurants at the casino are doing well north of 6 million. People kind of forget there’s still restaurants on the landing, and we’re just trying to add more,” Warren said.</p><h2>Addressing perception</h2><p>Warren said the biggest hurdle to leasing the spaces is perception.</p><p>“I think the biggest hurdle is prior perception, prior perception of the Landing. I think COVID was unkind to a lot of cities, the crime that came with COVID,” Warren said.</p><p>“The city has completely turned the course though, I think downtown St. Louis, the city overall, is safer than it’s been in decades, so I think getting that word out, changing that narrative is the way to move forward,” Warren said.</p><p>St. Louis police crime data shows violent crime has trended down over the last several years citywide.</p><p>“I don’t want this to be a cheesy tourist area, we want it to be very cool and unique, obviously some well-known name brands in St. Louis, but also some unique things, reasons people would actually venture from Chesterfield and St Charles to come to the Landing to have that unique experience,” Warren said.</p><p>Warren estimated it will take 6-12 months to have the spaces leased.</p><p>“My goal is in the next year to have this building up, getting more people, having that nightlife and safety and unique experiences for everybody,” Warren said.</p></div></body>

Block Source: firstalert4.com

Misinformation

Clickbait

Old or repetitive news

Explicit content

Location not relevant

ST. LOUIS, Mo. (First Alert 4) - A new marketing campaign is underway to fill empty storefronts at Laclede’s Landing, the riverfront business district once home to Mississippi Nights, Bogarts and Planet Hollywood. John Warren, a commercial real estate broker at Cushman & Wakefield, is leading the effort. “I...

Effort underway to fill empty storefronts at Laclede’s Landing

NewsBreak

ST. LOUIS, Mo. (First Alert 4) - A new marketing campaign is underway to fill empty storefronts at Laclede’s Landing, the riverfront business district once

Effort underway to fill empty storefronts at Laclede’s Landing

Comments / 5