<body><div><figure><img src="https://img.particlenews.com/image.php?type=thumbnail_580x000&amp;url=3mK2QE_1AxSZOBo00" alt="https://img.particlenews.com/image.php?url=3mK2QE_1AxSZOBo00" width="1600" height="900" ><figcaption>The South Carolina-based retailer will debut the burger QSR adjacent to an upcoming c-store in Kenedy, Texas, later this year. Permission granted by Refuel Operating Company</figcaption></figure><h2>Dive Brief:</h2><ul><li>Refuel Operating Company is planning to open its first-ever site with a Whataburger adjacent to one of its convenience stores, Travis Smith, the retailer’s co-founder and co-CEO, confirmed to C-Store Dive.</li><li>The Whataburger, expected to open in late 2026, will be located at an upcoming Refuel convenience store in Kenedy, Texas, a small town about 60 miles southeast of San Antonio. It will feature the burger chain’s full menu as well as a drive-thru, Colleen Barrett, vice president of development and construction for Refuel, said in a statement.</li><li>Rufuel continues to diversify its roster of QSRs, which includes over 30 c-store adjacent restaurants such as Church’s Chicken, Dairy Queen, Subway, McDonald’s and Pollo El Rey, Barrett said.</li></ul><h2>Dive Insight:</h2><p>Refuel, which owns and operates over 240 c-stores across South Carolina, North Carolina, Texas, Mississippi and Arkansas, is one of the many c-store retailers taking advantage of QSRs to boost site traffic as it grows its retail network. With foodservice becoming more of a focus for convenience retailers, operators are adding QSRs at breakneck speed to make their locations more food-focused destinations.</p><p>The Kenedy Whataburger will complement the adjacent Refuel c-store, which will still feature the retailer’s hot grab-and-go food program, merchandise, beverages and fuel services, Barrett said.</p><p>“Together, the combined offering is designed to drive traffic, increase dwell time, and deliver a more comprehensive convenience experience for our customers,” Barrett added.</p><p>Announcing its first Whataburger continues a busy past year for Refuel on the foodservice front. The retailer debuted its grab-and-go program, EATS, last April, and appointed a VP of foodservice and director of food strategy over the following few months.</p><p>Refuel isn’t the only convenience retailer showing an interest in Texas-based Whataburger. Love’s Travel Stops &amp; Country Stores is also in the process of developing its first Whataburger, which is expected to open on May 4 in San Antonio. </p></div></body>

Block Source: cstoredive.com

Misinformation

Clickbait

Old or repetitive news

Explicit content

Location not relevant

Refuel Operating Company is planning to open its first-ever site with a Whataburger adjacent to one of its convenience stores, Travis Smith, the retailer’s co-founder and co-CEO, confirmed to C-Store Dive. The Whataburger, expected to open in late 2026, will be located at an upcoming Refuel convenience store in...

Refuel to open its first Whataburger

NewsBreak

Refuel Operating Company is planning to open its first-ever site with a Whataburger adjacent to one of its convenience stores, Travis Smith, the retailer’s

Refuel to open its first Whataburger

Comments / 2