Volvo has suggested that it may launch a new sports car but even if such a model does become a reality, it won’t do so for quite some time.
While the Swedish marque isn’t as closely associated with performance vehicles as some of its rivals, it did tip its toe back into the sports car realm with the limited-run Volvo P1800 Cyan.
Speaking with Car Sales, Volvo Car’s chief operating officer Bjorn Annwall said it is important for the brand to have a flagship model and appeared open to the idea of a sports car.
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“Every car brand needs a bit of spice that helps kind of push the boundaries of what the car really is, and I think Volvo should have those complimentary car products as well,” he said.
While Annwall wouldn’t confirm if the automaker was working on a new two-door car, he acknowledged the appeal of such models. Ultimately, however, they need to make business sense.
“As a car designer we always like to do fun stuff like a coupe or a super sports car because it’s fun, it’s always fun,” he said. “But as a company you make products that people want and has a business case. Everything is possible, I would say. It depends where the market goes and what the customer wants.”
“Stay tuned,” Annwall said when asked directly about whether or not a new sports car is a possibility.
In the meantime, the Swedish car manufacturer is working to build out its range of SUVs, including all-electric models like the EX30, EX40, EX60, and EX90. It is only after these models hit the market that Volvo could turn its attention to a sports car.
