Michelle Rappaport still remembers the day she fell in love during a trip to Paris in 2007. This is hardly an unusual event in the metropolis known as The City of Love, but the object of Rappaport’s affection wasn’t the norm. “I saw these adorable crepe carts in Paris and thought, ‘I want one of those!’” she recalls. Years later, the Jupiter mother of two hired her carpenter neighbor to build one, and in February, she debuted her new toy at her son’s second birthday party. And that’s how Pop Carts Palm Beach was born.
The name of Rappaport’s company is inspired by her father, who passed away in 2018. “My mom’s name is Lolly, so my daughter always called my dad Pop,” explains Rappaport. The cart can be rented for special occasions such as birthdays, baby showers, and holiday gatherings. (Downtown Palm Beach Gardens has also featured a Pop Cart at several events.) Clients can rent the cart and decorate it themselves or hire Rappaport to customize their experience with balloons, florals, signage, colored awnings, and accessories like cupcake stands and lemonade jars. She also taps other moms who run their own startups to coordinate items like cake pops and balloon garlands.
“It’s warm and fun and makes a great backdrop for taking pictures,” says Rappaport, who is hard at work booking events for next year—and building her second Pop Cart. She envisions owning a fleet of carts someday. Prices start at $375 and include
a five-hour cart rental.
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