Kings' victory beam labeled a 'place of worship' on Google Maps, complete with comical fan testimonies

After every win, the Sacramento Kings point four massive lasers to the sky.

The victory beam has been labeled a "place of worship" on Google Maps and the reviews are better described as testimonies of faith.

From simple sentiments to more elaborate testimonials, Kings fans are describing the spiritual experiences that can apparently only come with a team’s best start since 2004 and 1,000 watts of purple RGB laser power to the sky.

Ultimately the location’s reviews are flooded with illustrations of fans’ rising hope that the longest playoff drought in NBA history by far, could be broken soon.

“My life turned around when I found The Beam,” one fan wrote. “The beam somehow cured me of my lactose intolerance and now my bones are powered purely by the beam,” wrote another.

It's no secret that the Kings are scoring a ton of points. Highlighted by De'Aaron Fox, Domantas Sabonis, Kevin Heurter, Malik Monk, Harrison Barnes and rookie Keegan Murray, the squad is currently ranked second in the league in points scored and assists.

Without a playoff appearance in 16 years, the 2022-2023 "Beam Team" represents a brighter future for the franchise.

How the beam came to be

The beam is not only a local phenomenon, it’s catching the attention of celebrities and the Kings’ road opponents.

Rapper 50 cent traveled to Sacramento to light the beam after the Kings' victory over the Indiana Pacers on Nov. 30.

During the team's 123-96 defeat of the Los Angeles Clippers, "Light the beam" chants were so loud in Los Angeles that Paul George was seen asking John Wall, "what are they saying?" as they both sat on the bench.

"It's always been my vision to create a spectacle. That's what we did. This is that fireplace — we light the fire, and everyone can just gather around it," team owner Vivek Ranadivé told NBC Sports Bay Area.

According to Ranadivé, the idea was brewing before the 2016-17 season, when the Golden 1 Center that the team now plays in was debuted.

He says that the idea, conceptualized by Kings president of business operations John Rinehart, takes inspiration from the Los Angeles Angels’ “Big A” sign and the purple lights on Virgin Airlines’ flights.