The Nike Air Max 90 Futura Adds “Fire Red” To The Mix

The Nike Air Max 95’s clad compositions have coordinated a seldom number of releases since the Summer but as the hallowed Air Max Day approaches, the silhouette is beginning to diversify its increased slate of offerings with a return to its pitch-dark efforts, such as this grade-school exclusive option featuring hits of “Royal Blue”.

While not as popular as its earlier Air Max counterparts, the Nike Air Max Plus 3 continues to produce a steady stream of releases for its cult-like following across the globe. Further rendering disparate concoctions of its synonymous gradient aesthetic, a red white and blue tonal connection to the United States now sets down across the revitalized silhouette.

The Nike Air Max Terrascape 97 hasn’t been on the market for too long, but it’s quietly become an important part of the brand’s sustainability efforts. Recently, the trail-inspired, partly-up-cycled sneaker appeared in a muted mix of navy and burgundy colors. The mesh and fuse construction across the upper sees the darker of the two colors take over the mudguard, while base layers keep things extra muted in black. Midsole components just above the revolutionary Air Max bubble enjoy a multi-color finish that sees recycled manufacturing floor scraps turn into cushioning. Lastly, the Terrascape offering’s waffle pattern traction underfoot also joins the sustainability initiative, pushing the Swoosh’s “Move to Zero” effort forward.

Nike has already begun laying down the groundwork for Air Max Day 2023, as official images have revealed several upcoming additions to the line-up. Even the Air Max 1 “Safari” — arguably one of the silhouette’s most prolific offerings — will be joining in on the fun, doing so this time in a simpler, “Summit White” colorway.

The Nike Air Max 97 got a late start on 2023, with only a few colorways having surfaced this past January. But now that February has begun and Air Max Day a little over a month away, things will likely soon pick up for the silhouette, starting with this newly-revealed, Volt-accented pair.

When the Nike Ja 1 was revealed on Christmas Day, it was only a matter of time before the inaugural silhouette’s slate of inspirational colorways would make its debut. After donning both versions of the “Day One” proposition throughout the month of January, brand images of Ja Morant’s latest tonal ensemble have landed in a colorful homage to the Memphis Grizzlies’ early days in Vancouver.

Following its return back in 2020, the Nike Air Cross Trainer 3 Low has gone on to release numerous inline colorways as well as a collaborative duo with none other than Supreme New York. The silhouette continues to keep up the momentum in 2023, unveiling a “Shattered Backboard” reminiscent colorway via official images.

During the Air Max 97‘s 25th Anniversary, the silhouette teamed up with COMME des GARCONS on two collaborative colorways, both of which featured a unique, oxidized print across their mudguards. And now, almost exactly a year thereafter, Nike is effectively replicating the Japanese label’s approach, albeit in a fashion much more colorful.

As a newer model from the Jumpman family, the Jordan Two Trey continues to advance #23’s legacy off the court. Recently, the silhouette – which combines a number of Air Jordan designs – emerged in a “Black,” “White,” and “Infrared” color combination for kids. The upper enjoys mostly a pitch-dark finish that camouflages its leather, plastic, and mesh materials. Details on the tongue and heel, however, interrupt in a punchy ruby color. Underfoot, the midsole and traction combination deviate in a one-two punch of “White” and “Infrared” as a callback to the Chicago Bulls’ legendary colors.

Before the month-long celebration of Black excellence and African-American achievements officially kicked off, Vanessa Bryant took to Instagram on the last night of January to share an intimate look at an upcoming Nike Kobe 6 Protro for Black History Month. While dedicated Kobe fans, hoop heads and sneaker aficionados have...

From the Air Jordan 1’s reconfigured tread to the banner’s recent collaborative collection with Eastside Golf, the Beaverton brand continues to dress its hallmark silhouettes in tooling effective for the green. With the Waste Management Open’s final round coinciding with Super Bowl 57, the Swooshes’ latest Nike Air Max 90 G renders a boisterous homage to the state’s desert-like conditions with flaming golf balls and abstract course imagery.

Journeying with Allen Iverson through his 2001 regular season MVP and consecutive lone NBA Finals appearance, the Reebok Answer IV presides as one of AI’s most influential silhouettes. Continuing to return iconic compositions worn throughout the four-time scoring champion’s career, the model now coordinates its original “Core Black” colorway with hits of “Flash Red”.

Jordan Brand is spending the better part of 2023 revisiting their many classics, from the Air Jordan 3 “White Cement” to the Air Jordan 11 “DMP.” Across the way, Nike, too, is looking back on past releases, reissuing the Dunk Low “UNLV,” albeit this time in a more luxurious, satin-dominant construction.

Nike Basketball is having a moment. In addition to delivering cutting-edge performance shoes for the hardwood, the team has also been updating some of its classics from the past for old and new audiences alike. Case in point?: A Nike Air Penny 2 “EMB.”. Read as “Embedded,” the special...

In 2016 Russell Westbrook capitalized on his innovative obsession with experimental fashion, founding Honor The Gift, a street-fashion label dedicated to #0’s fervent connection to LA’s inner city. Marred by braggadocious prints and oversized pieces, Jordan Brand is recognizing the achievements of its signature athlete once again with a tonal homage across the Jordan Why Not? 0.6.

Following most nights on the court, you can find James Harden on Twitter bragging about the new titular colorway of his adidas Harden Vol. 7 that he debuted that night. And while The Beard’s seventh signature silhouette has yet to officially debut, recently revealed imagery showcases the heavily cushioned silhouette dawning a sleek “Silver Metallic” upper.

Boasting one of the best signature line-ups in recent memory, the Nike Basketball team has recently taken a trip down memory lane through their Embossed Series, paying homage to the silhouettes that were originally tooled for the hardwood. After the Nike Air Force 1 Low recently indulged in the EMB aesthetic with a wave of Laker influence, the Nike Dunk High now coordinates the retextured panels in a Black and “University Blue” ensemble.

First rumored in late May 2022, the Air Jordan 13 “Playoffs” recently appeared in official images ahead of its re-release on Feb. 18. Set to coincide with NBA All-Star Weekend 2023, the re-release marks the third time the sneaker will drop after having debuted during the All-Star celebration in 1998. Original design cues return on the mostly black-colored sneaker, with tumbled leather and suede covering the majority of the upper. Black panther eye-inspired detailing at the lateral heel reprises its role, as does the three-tone tooling underneath. The Air Jordan offering features red and yellow accents throughout the top and bottom halves, bringing Michael Jordan’s championship-winning shoe to the modern era in faithful fashion.

The Jumpman is taking full advantage of 2023, commemorating the Jordan Year with both new and familiar releases alike. And once the Holiday 2023 season officially begins, we’ll be greeted by much more than the Air Jordan 11 “DMP” and Air Jordan 1 “Satin Bred.” The Air Jordan 4, too, is helping close out the celebration, doing so in a new “Olive Canvas” colorway.

Established in 1993, UNDERCOVER is among one of the most iconic fashion labels to ever come out of Japan. And over the course of three decades and countless seasons, founder/designer Jun Takahashi has produced no shortage of legendary offerings, such as the coveted SS03 “SCAB” collection. Many a motif — graphic and structural — has also followed Takahashi throughout his career, surfacing amidst both his mainline and collaborative works alike.