The upcoming UFC 281 pay-per-view (PPV) event is shaping up to be one of the best fight cards of the year, thanks to a championship doubleheader and a slam-bang lightweight thriller, so naturally the promotion highlighted all the action with another garbage poster that has fans complaining on Twitter.
Here’s a sample:
“Holy mother of Photoshop.”
“This poster makes no sense, feels like you’re advertising some sort of weird inter-gender tag team match.”
“What in the Star Wars?”
“Ewwww. Nah tell the graphics team to run that back, this is ugly.”
“Hey I’ve downloaded this exact neon light background from shutterstock too! Can I design for the UFC???”
“Looks like it’s showing the performers at some kind of adults only club. Well done.”
This was actually the best of three choices featured in a partnership between UFC and Socios.com, a fan engagement app powered by blockchain technology offering digital “Fan Tokens” that can be exchanged for special rewards.
Because being a sports fan clearly wasn’t expensive enough already.
November 12, The Garden. It's Decision Time!$UFC Fan Token Holders can now vote for the OFFICIAL poster of #UFC281!
— Socios Fighting (@SociosFighting) September 13, 2022
Vote on the app: https://t.co/kaCQ8HlPi0 pic.twitter.com/dUZPY7I8Ye
Hopefully it’s not “Decision Time” on Nov. 12 at Madison Square Garden in New York.
UFC 281 will be headlined by the middleweight title fight pitting reigning 185-pound kingpin Israel Adesanya against longtime kickboxing rival Alex Pereira, who already holds two victories (including one knockout) over “The Last Stylebender.”
Before that highly-anticipated rematch gets underway, current strawweight titleholder Carla Esparza will defend her 115-pound strap against former division champion Zhang Weili. In addition, lightweight warriors Dustin Poirier and Michael Chandler settle their score at 155 pounds.
For the latest UFC 281 fight card and PPV lineup click here.
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Remember that MMAmania.com will deliver LIVE round-by-round, blow-by-blow coverage of the entire UFC 281 fight card right here, starting with the early ESPN+ “Prelims” matches online, which are scheduled to begin at 6 p.m. ET, then the remaining undercard (on ESPNEWS/ESPN+) at 8 p.m. ET, before the PPV main card start time at 10 p.m. ET on ESPN+ PPV.
To check out the latest and greatest UFC 281: “Adesanya vs. Pereira” news and notes be sure to hit up our comprehensive event archive right here.
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