Joy Crookes on the importance of giving platforms to artists from minority groups

Image source, Getty Images

Singer Joy Crookes says it's important musicians from minority groups are given a "platform" to release their work.

The 23-year-old Brit Award nominee was speaking to Radio 1 Newsbeat after her set at Big Weekend in Coventry.

She believes the number of independent artists and labels can be a good thing for minority communities.

"Accessibility is really important especially for people who come from backgrounds where it's not easy to get into music," she tells Newsbeat.

"Even for myself I don't come from anything entertainment wise. I didn't go to Brit school, my parents aren't entertainers, I don't have famous friends."

Joy says her lack of existing connections made it harder for her when she was starting out and thinks it's important for minority communities to have a platform and way to access creative industries.

Image source, Getty Images

Image caption, Joy's music and style is influenced by her mixed heritage

The singer, who's from South London, comes from a mixed heritage family, her mum is from Bangladesh and her Dad is Irish.

"I Irish danced in one of my videos, I broke my metatarsal in my foot Irish dancing - it's all for the art."

Joy also says representation isn't just about what people look like - but also about what they believe in.

She often talks honestly about culture and identity in her music.

"I maybe just say things that people don't want to say - I think that translates in my music because I'm not very good at lying," she says.

She also feels that representation is more than a façade but also about personality.

"I feel represented by Kate Nash. We don't look the same but I felt like her honesty was so refreshing when I first heard her."

Image source, Getty Images

Image caption, Joy is touring at the moment in the UK and abroad

Joy is touring at the moment and says she's also writing her second album - a follow up to her debut album Skin, which was released in October 2021.

"I like to take my time with it because I want it to be really good."

After performing on the Future sounds stage at Radio 1's Big Weekend she told Newsbeat she said she felt a bit of "imposter syndrome."

"I was looking at the line up thinking 'wow' I'm really sitting in that line up."

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