Real talk: There is a reason these sneakers are accumulating fans by the thousands. Cariuma sneakers are equal parts fashion, function, and earth conscious—and legit comfy! Celebs from Pete Davidson to Helen Mirren rock these easy, eco-forward kicks, and the current waitlist for the top-selling OCA Low is more than 61,000. Plus, almost every W+G editor has snagged a pair and love them, so we really do whole-heartedly know what we’re talking about—and they are very much worth the hype.
It’s part retro-inspired, and part classic style, and the bold colors make it modern and edgy enough for any occasion. Plus, all of their styles require zero break-in time. And now, Cariuma is launching two brand new vibrant colors from the Pantone x Cariuma collaboration. At less than $100 a pair, don’t sleep on this one. They are on pre-order now, and will ship in August—but it’s definitely worth the wait, trust us. We also suggest signing up for the waitlist now, before it grows even longer (as it has done in the past).
The two just-released colors—a bright green (“Greenbriar”), and bold yellow (“Cornsilk”)—are an ode to summer and self-expression, and will no doubt add a little bit of extra pep in your step. Crisp, bright, and cheery, the Cornsilk is an open invitation to dive into the season. Think barbecues, skates by the beach, pedaling your cruiser bike with friends on warm summer nights. You name it.
The Cariuma founders called the the Greenbriar tone “homage to the flora and fauna that inspire our mission.” These eco-friendly shoes are not just made with Mother Earth in mind. When you buy a pair of sneakers, the team at Cariuma plants two trees in the founder’s home country in the Brazilian rainforest. A majority of the trees planted are located in the Atlantic forest biome, home to one of the most relevant biomes in need of restoration and where only 11 percent of the original tree covering is still standing.
Add in the completely vegan insoles, organic cotton canvas, and laces made from recycled plastics and organic cotton, Cariuma is practicing what they preach.
Can’t wait until August? Check out Cariuma’s collaboration with GRLSWIRL, the womxn-founded skate collective built to empower womxn skaters out now, on sale now and shipping by June. A retro-inspired collaboration, the new line is a throwback to the ’60s and ’70s styles of Southern California with warm hues and classic racing stripes with a touch of flower child thrown in the mix.
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