Keys N Krates dive into cereal mischief in ‘Original Classic’ music video198815730 550143765981395 5586425796837264567 N 2

Keys N Krates dive into cereal mischief in ‘Original Classic’ music video

Keys N Krates enlisted animator Bird Peterson to create visuals for the title track from their recent sophomore album, Original Classic. Taking place inside an animated cereal commercial, Keys N Krates go on an enthusiastic journey with Juicy J, Chip, and Marbl as their glucose levels are tested.

Juicy J, Chip, and Marbl are each given their distinct cereal brands which are then tested out by the three members of Keys N Krates. Speaking in a statement, the three members of Keys N Krates said,

“We knew that we wanted to bring out the fun aspect of this song and accentuate how everyone involved is a character in their own right. We linked up with Bird Peterson, who’s an incredible animator. On the first call with Bird we thought the process was going to be really collaborative and that we were going to have all these great ideas to feed him to do his thing with. Instead, he basically said ‘this is the treatment’ and proceeded to describe this whole ’60s style commercial world he had created in his head that involved Juicy J leading children (us) into mischief. After dying of laughter, we all just said ‘ya go do that,’ and this is what came out. We’re very happy to have found Bird and his insane talents.”

Featured image: Keys N Krates/Instagram

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