Eamonn Holmes drops his long-term talent agency after deciding it was prioritising his daytime TV rival Phillip Schofield over him 

Eamonn Holmes has split from his long-term talent agency after concluding that it was prioritising his daytime TV rival Phillip Schofield over him.

Mr Holmes is no longer represented by YMU, which has strong links with ITV – the broadcaster that axed him from This Morning last year.

Sources close to the 62-year-old say he felt that it was ‘all about Phillip Schofield’ – who is also represented by the London agency – and after blunt conversations, it was agreed Mr Holmes’s relationship with YMU would end.

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A source said: ‘Phillip Schofield has a big influence at YMU and it is no secret that he and Eamonn didn’t see eye to eye at times.

Sources close to the 62-year-old say he felt that it was ‘all about Phillip Schofield’ – who is also represented by the London agency – and after blunt conversations, it was agreed Mr Holmes’s relationship with YMU would end

‘Phillip is a much bigger star than Eamonn. It annoyed Eamonn, and there was also the issue of YMU and ITV being so close.

‘When Eamonn lost his gig on This Morning, which was his only job at ITV, the writing was on the wall then.’

The company helped to turn Mr Holmes and his wife Ruth Langsford into a brand and secure them a number of big-money deals to promote products aimed at older people, including blood circulation boosters, equity-release plans and bingo games.

Ms Langsford, who still presents ITV programmes, remains with YMU, which also represents stars including Ant McPartlin, Declan Donnelly, David Walliams and Amanda Holden.

Mr Holmes has signed with InterTalent, an agency headed by Jonathan Shalit, whose clients include Good Morning Britain weatherman Alex Beresford.

Last week, Mr Holmes began presenting his new morning show, GB News Breakfast, alongside Isabel Webster, with whom he worked at Sky News.

The company helped to turn Mr Holmes and his wife Ruth Langsford into a brand and secure them a number of big-money deals to promote products aimed at older people, including blood circulation boosters, equity-release plans and bingo games

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