KELLY: LEAD TO READ KC IS THE CITY’S LARGEST VOLUNTEER LITERACY PROGRAM, AND NOW IT’S TEAMING UP WITH KANSASIT CY’S BIGGEST FOOTBALL STAR, PATRICK MAHOMES. THE QUARTERBACKS 15 ANDHE T MAHONEY’S FOUNDATION IS CHALLENGING KIDS TO READ IN A WAY ONLY HE CAN HEARHE T REPORTER: IT HAD ALL THE MAKINGS OF A PEP RALLY IN THE GYM AT BROOKSIDE CHARTER SCHOOL. BUT INSTEAD OF TALKING FOOTBALL, THIS EVENT IS ABOUT SCORING POINTS WITH BOOKS. IT IS A READING CHALLENGE FROM THE ONE AND ONLY PATRICK MAHOMES. PAT MAHOMES: KC CHIEFS QUARTERBACK PRICKAT MAHOMES LOOKING FOR STUDENTS TO JO MYIN TEAM OF SUPERSTAR READERS. REPORTER: 15 AND THE MAHOMIES FOUNDATION IS TEAMING UP WITH LEAD TO READ KC FOR A 15-WEEK CHALLEE.NG READ FIFTEEN MINUTES A DAY AFTER SCHOOL. AND THERE WILL BE PRIZES ALONG THE Y.WA THERE’S RESEARCH TO SHOW EVEN 15 MINUTES CAN IMPROVE A CHILD’S READING PROFICCY.EN >> WE ARE ALWAYS ENCOURAGING CHILDREN TO READ. IF ANYBODY CAN ME AKIT LOOK EXCITING AND FUN, IT IS PATRICK MAMEHO GOOD >> LITERACY IS A BIG INITIATIVE FOR US SO IT IS IMPORTANT. THAT IS RIGHT WE WANT TO LAUNCH THIS PROGRAM. REPORTER: STUDENTS SIGN A PLEDGE CARD TO BE A PART OF THE TEAM AND TGE BOOKMARKS. THEY GET FREE BOOKS. THESE ARE SOME OF THE 25,000 BOOKS DONATED BY THE OVERLAND PARK ROTARY CLUB. >> IT IS COOL. I WILL READ EVERY DAY FOR 15 MINUTES. >> IEEL F EXCITED AND MORE CHALLENGED TO READ MORE. REPORTER: HE TOLD STUDENTS READING IS A PART OF LIFE EVEN WITH FOOTBALL. HE READS THE PLAYS AND AS A DAD, IT HAS NEW MEANING. PAT MAHOMES: IT CKTILES BECAUSE HE IS USING HIS PLATFORM TO ENCOURAGE OTHERS TO RD.EA HE AND BRIEYTN RAID ON A NIGHTLY BASIS SO THIS IS WHY IITS IMPORTANT. REPORT:ER 15 MINUTES A GAY IS A GAME PLAN ANLID TERACY IS THE GOAL. KELLY: 15 SCHOOLS ARE SELECTED RFO THE READ FOR 15 PROGRAM AND LEAD TO READ KC IS ALWAYS LOOKING FOR MORE READING MENTOR