Industrial Revolution, the Seattle manufacturer and distributor of outdoor accessories, announced a partnership with Perpetual Motion Northwest to expand its sales team in the Pacific Northwest. The rep group will cover Industrial Revolution brands in Washington, Oregon, Idaho, Montana, and Alaska.

Founded by David Egan in 2005, the Fall City, WA-based agency will capitalize on its relationships with key retailers in the Pacific Northwest. Headed by owner & GM Jason Rowley, the rep group will work with IR brands UCO, Morakniv, Esbit, and Pedco.

“IR team, its products and purpose are a great fit for PMNW,” said Rowley. “By focusing on personal relationships with retailers and leveraging data analytics, we are thrilled to drive the growth of its new Recover Recycled ECO Ware line of camp kitchen gear and provide North West retailers with meaningful sales and business support.”

“We are excited to have Perpetual Motion on board,” said Chris Clark, vice president, sales, Industrial Revolution. “From multi-store chains to independent specialty, the feedback we heard from our retailers was consistent; they are a professional and well-liked agency and will elevate brands across the Pacific Northwest.”