Cartier has released a short, festive film, entitled 'LOVE IS ALL,' which promises to be a 'hymn to love.'
In the countdown to party season, the luxury jewellery house is taking the opportunity to tug at our sentimental inclinations, with a visual feast of celebrities dancing and singing along to Roger Glover's 1974 hit 'Love Is All.'
It is, in many ways the perfect pop smash for this time of year, with lyrics that include: 'We're so happy and we're celebrating, come on let your feelings show,' and 'everybody's got to live together,' pulling listeners into camaraderie, good will and anticipation for Christmas parties.
Filmed between Paris, Los Angeles and Shanghai, the video features twelve incredible global stars, including: Ella Balinska, Monica Bellucci, Lily Collins, Mélanie Laurent, Troye Sivan, Willow Smith, and Maisie Williams.
In the video, the cast move between twinkling festoon lights and festive red rooms, playing with giant baubles and taking a turn on a grand piano, all while miming along to the words of the famous song.
The film is a joyous and welcome incarnation of our preoccupation with gifting season.
'It’s a part of the Cartier philosophy to believe that we are stronger and more authentic together, and that’s why we have gathered this inspiring community of artists who embrace life with a sense of celebration. Together, they seem to defy gravity through Cartier’s red box, which they have filled with a sense of joy,' says Arnaud Carrez, Senior Vice President, Chief Marketing Officer at Cartier.
Watch the film above.
Shop Cartier's 'Love Is All' themed gift selection HERE.
