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John Calipari and Kentucky MBB leading the way in NIL era

John Calipari is always trying to find new ways to stay ahead of the competition. The once ridiculed (and still to this day) one-and-done tactic, popularized by Calipari during his time at Kentucky, is now commonplace in college basketball. And for the most part, it’s been successful.

Heading into a new era, where the NCAA holds less power than it ever had before, the one-time transfer rule and name, image, and likeness (NIL) laws are going to shape the landscape of what’s to come. Calipari wasted no time taking advantage of the overflooding transfer portal, adding Oscar Tshiebwe (West Virginia), Kellan Grady (Davidson), Sahvir Wheeler (Georgia), and C.