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Salesforce adds more tools for real-time personalization to Marketing Cloud

ZDNet
 2021-09-15

Cover picture for the articleSalesforce on Wednesday is rolling out a series of AI-driven enhancements to the Marketing Cloud, largely centered around improving personalized messaging and engaging with customers in real-time. A number of the updates will improve Interaction Studio, the real-time engagement tool within the Marketing Cloud. The new tools should help...

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