AIS Fibre, a leading fixed broadband operator in Thailand, has given top priority to service quality excellence, and has set a new standard in the home internet sector with a focus on improving services sustainably for greater benefits, rather than merely competing on price.
'Service Innovation' strategy combines the strengths of the entire company and its partners in maintaining their commitment to providing the highest quality service, 24 hours a day. For these reasons, AIS Fibre has increased its concentration into every aspect of the work.
Start from improving internet signal quality and expanding wider coverage areas to serve customer’s demand. But most critically, it has upgraded superior service quality with the strategy of Service Innovation.
This combines the strengths of every stakeholder, whether AIS Fibre employees, the sales team, Call Center agents, shop staffs, installers, engineers, support teams and business partners. It has been able to synergize with technology and automatic processes connecting the entire system, from the front end teams on customer-facing to all the back office management systems. Including Dashboard & Monitoring Tools that have enabled situation updates, which ensure every household is looked after according to the conditions, and issues are addressed as soon as they arise to resolve it immediately.
Kitti Ngarmchatetanarom, Head of Fixed Broadband Department at AIS
It is the mission of every member of AIS Fibre team to put our effort and use every method to deliver good experiences and convenience to our customers, with the smoothest connections to improve their quality of life in every situation.
