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Supermodel, activist, and philanthropist Christy Turlington Burns is no stranger to jewelry. Beyond her many shoots for Vogue and across the industry, she’s headlined campaigns for the likes of Tiffany & Co. and Roberto Coin. Her newest is a little different, however. Canadian direct-to-consumer fine jewelry brand Mejuri is celebrating its greatest hits with a new campaign starring Turlington Burns that launches today. We talked to the fashion great about her favorite pieces and her tips for styling jewelry.
Beyond her engagement ring, a piece Turlington Burns calls her “most special piece of jewelry and one of the few pieces I did not purchase for myself,” the supermodel loves classic jewelry. “I love jewelry I can wear every day and sleep in,” she says. In her repertoire: a classic pair of hoops, a cigar band, cuff bracelets, and a boyfriend chain necklace. When thinking back to her first jewelry moment, she remembers that around the age of seven, she got her ears pierced at a mall in the suburbs of Northern California. “I was very excited to have earrings with my birthstone, a garnet,” she says.
Speaking of her many shoots with Vogue over the years, Turlington Burns attributes some of her jewelry styling standbys to some of those shoots: “Generally, less is more for me,” she says, “but I did learn from the great Vogue editor Carlyne Cerf how chic it can be to stack rings and bracelets when wearing jeans and a white T-shirt or button-up shirt with rolled-up sleeves.”
Noura Sakkijha, CEO of Mejuri, of course, picked Turlington Burns to be a part of the campaign because she is such an icon (fittingly, Icon is also the name of her campaign) but also calls out the supermodel’s commitment to philanthropy and community as a major reason why she aligned with the brand: “It is Christy’s incredible work for Every Mother Counts, advocating for women everywhere to ensure safe pregnancy and childbirth,” says Sakkijha. “Christy has been using her platform, network, and resources for the greater good in the community for so long, and that philanthropic drive aligns with our values at Mejuri.”
