See’s Candies is celebrating its 100th anniversary and its founder’s birthday with a new flavor.
The Birthday Cake! Golden vanilla buttercream is draped in white chocolate, then topped with a dash of rainbow candy sprinkles.
“There would be no See’s Candies without Mary See, so it only seemed right that our September Sweet-of-the-Month honors her legacy. Of course, the new piece is made with only the finest and freshest ingredients, just as Mary would’ve ensured” said Pat Egan, President & CEO.
A 4.5 oz. box of Birthday Cake, containing six pieces, is available for $9.50 while supplies last in shops and online.
Special Deal-of-the-Day promotions will be offered from Sept. 10 to 18.
“Birthdays are always a cause for celebration … and Mary’s birthday in our Centennial year makes September very special,” said Egan. “The birthday cake piece is so tremendously good, and I can’t wait for our customers to try them. The piece demonstrates the artisanship of our candy makers who still make our favorites every day and who are now adding truly great pieces to our mix. Staying true to our motto of Quality Without Compromise when introducing new pieces shows that See’s has a great future ahead.”
The candy company said it still uses some of Mary See’s original recipes including peanut brittle, Victorian toffee and chocolate walnut fudge.
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