CreatorsPublishersAdvertisers
View more in
Business

Ford Motor Company Commissions Gasoline-Inspired Fragrance To Promote Electric Vehicles

Sasquatch 92.1 FM
Sasquatch 92.1 FM
 2021-07-28
Cover picture for the article

How do you convince people to give up their gasoline powered vehicles and switch to electric models? Ford Motor Company is betting on the power of scent. The car giant has recently commissioned a fragrance company to custom-create a fragrance that reminds those would-be electric vehicle drivers of the cars they gave up as they get ready to introduce an all-electric version of their Mustang.

squatchrocks.com

Comments / 0

Comments / 0