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Sweden’s Klarna buys influencer marketing platform APPRL

95.5 FM WIFC
 2021-07-27

Cover picture for the articleSTOCKHOLM (Reuters) – Swedish payments firm Klarna said on Tuesday it had acquired influencer marketing software firm APPRL as it looked to tap into strong growth in shopping across social media channels. Klarna said Stockholm-based APPRL, which helps...

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