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Asics Joins the Digital World With its First-Ever NFT Shoe Collection

Footwear News
Footwear News
 2021-07-13
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Asics is taking their footwear to the digital world. This week, Asics announced that it will be releasing an NFT collection — making Asics the first major sporting goods company to release a digital shoe. The big move aligns with the brand’s “long-term vision to push the boundaries of digital goods to inspire physical activity,” Asics shared in a press release.

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