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The Conversation UK

Why Wales should rebrand as ‘the land of dragons and legends’ to increase tourism

The Welsh government wants more foreign tourists. So much so, that they recently put out a call for ideas about how to attract them. The solution that my colleagues and I have put forward is simple – Wales should embrace their dragons and their legends and use them as the nation’s unique selling point. Wales should become “the land of dragons and legends”.
LIFESTYLE
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