EconomyPosted byDaily Mail
Philip Morris sells its a 'Disneyland for smokers': 18,000 acre Marlboro Ranch - where 350 loyal customers have won all-expenses-paid trips since 1999 - is sold to owners of exclusive Yellowstone Club
Philip Morris has sold its 18,000-acre Montana home of the Marlboro Ranch - dubbed a 'Disneyland for smokers' - to the owners of the ultra-exclusive Yellowstone Club. Marlboro Ranch, a working ranch with an 'Old Western Town' was bought by the tobacco giant in 1999 as a marketing tool. It was a Marlboro Man advertisement come to life - complete with cowboys in red shirts - and was open eight months a year as an all-expenses-paid vacation spot for loyal customers who could win trips by entering with the directions on the back of their cigarette pack.