Phil Schiller

Sparks flew in Epic Games Inc.'s antitrust case Tuesday, when former Apple Inc. marketing chief Phil Schiller faced a grilling from Epic attorney Katherine Forrest over a series of internal emails among Apple executives that, Forrest argued, showed a clear intent by Apple to quell competition.

Phil Schiller, one of the longest-serving and most public faces at Apple, consumed nearly two full days of testimony in the ongoing Epic v. Apple antitrust trial this week, having left the stand Tuesday afternoon. Despite the hours upon hours of questioning and cross-examination, Schiller and Apple largely came out unscathed due to the former marketing chief's skillful storytelling and artful dodging of some of the thornier lines of Epic's attack.

Apple Fellow Phil Schiller took the stand for the second day in a row in the Epic Games v. Apple trial, revealing details ranging from data collection to an influencer program for Apple Arcade. During his testimony on Tuesday, Schiller was asked by Epic's lawyers about the kind of information...

For the past two weeks, Fortnite maker Epic Games and Apple have been battling in court over how the iPhone and iPad App Store should be run. Epic argues that Apple is acting like a monopoly that's overly controlling, opportunistic and unfair. Apple says Epic doesn't want to follow the rules. Together, they could change the way we see antitrust in the age of big tech.

We’ve gotten through the expert witnesses of Epic v. Apple, and as a reward, Phil Schiller — currently an “Apple Fellow,” whatever that is, and previously the senior vice president of worldwide marketing — took the stand like a twinkly App Store St. Nick. To hear him tell it, Apple is a wonderful partner to developers, selflessly improving dev tools and responding to their needs. At times the testimony feels like a prolonged ad for iOS.

Apple Fellow Phil Schiller officially took the stand today in Apple’s legal battle against Epic Games. The Apple veteran focused heavily on the early days of the App Store, but also provided some interesting tidbits on what it costs to run WWDC, a new developer center coming to Apple Park, and more.

For the past two weeks, Fortnite maker Epic Games and Apple have been battling in court over how the iPhone App Store should be run. Epic argues that Apple is acting like a monopoly that's overly controlling, opportunistic and unfair. Apple says Epic doesn't want to follow the rules. Together, they could remake the way we see antitrust in the age of big tech.

Phil Schiller testified in the Epic v. Apple trial today. The executive answered questions about why the App Store does not allow gaming services like xCloud. Apple Fellow Phil Schiller took the stand at the Epic v. Apple trial today, and the executive defended how the company handles game services on the App Store.

Apple Fellow and former senior vice president of Worldwide Marketing Phil Schiller took the stand on Monday as the company’s first witness in the Epic Games vs. Apple antitrust lawsuit. In his testimony, Schiller explained that like 47,600 gaming apps on the App Store, Epic’s Fortnite game falls in the freemium’ category to emphasize the impact of the court’s decision on other developers and the digital marketplace. He also addressed Microsoft’s allegations of creating a monopoly by not allowing its Xcloud gaming on iOS.

Apple Inc. began to make its case Monday in federal court against Epic Games Inc., with a long history lesson on why its App Store is a digital democratization.

Apple announced its App Store Small Business Program last year. Phil Schiller has told the court in the Epic Games trial that work on the program started in 2016. He says that the number one reason for the rollout was the pandemic, but that the lawsuit did help him get it done.

Apple Fellow and former marketing chief Phil Schiller took the stand in the Epic Games v. Apple trial Monday, revealing a variety of details about the App Store and developer policies. For example, Schiller said that apple does actually reduce its 30% commission on in-app purchases to 15% for certain...

Phil Schiller revealed that Apple spends around $50 million on WWDC every year. He also says Apple spent about $18 billion on research and development last year. Running WWDC apparently costs Apple $50 million. As reported by 9to5Mac, Apple Fellow Phil Schiller testified at the Epic v. Apple trial earlier...

Today marked the kickoff of the third week of the Epic Games v. Apple trial, and this week is notable because Epic has finished with its witnesses and we're now transitioning to Apple witnesses, including notable Apple executives. Apple Fellow and former marketing chief Phil Schiller, who is in charge...

Apple's Phil Schiller will take the stand for Apple today. CEO Tim Cook will make an appearance later this week or early next week, too. Apple Fellow and former App Store chief Phil Schiller will take the stand today as the Epic Games v. Apple trial meanders its way towards a conclusion. Apple CEO Tim Cook will also make an appearance either later this week or early next week.

Shared in the Epic vs. Apple lawsuit, 2012 emails of Apple Fellow Phil Schiller revealed that the executive was extremely furious with scam app ranking #1 on the App Store. As the company’s Chief Marketing Officer in 2012, Schiller wrote to Philip Shoemaker, former Senior Director App Store Review over a knock app of the popular Temple Run app discovered on its digital marketplace.

Apple's Phil Schiller ranted about scam and knockoff apps on the App Store as early as 2012, per documents revealed in the Epic Games v. Apple trial. In February 2012, Schiller sent out a furious email to the App Store team — which included Greg Joswiak, Eddy Cue, and Matt Fischer — about an apparently fake version of Temple Run. At the time, Temple Run was among the most popular iOS games.