Paige Hathaway is an American fitness cover model, entrepreneur, and social media star famous for her impressive Instagram following. Right at the start of her career, she ranked second at the 2012 Ronnie Coleman Classic, the biggest NPC statewide competition in the United States. The next year, she was named the FLEX August 2013 Bikini Model Search Winner. Since then, she has graced the covers of many prestigious magazines, such as Fitness Gurls, Women's Health and Fitness, Oxygen, Inside Fitness, MOST, Livid Magazine, Muscular Development, Dakini Magazine, and many more. She has endorsed the brand Shredz for three years. She participated in the BodyPower UK Expo 2013 as part of the Gymshark team. She has her own membership program available on her website and also provides separate personalized diet and workout regimes for interested people. Through her website, she offers the "Fit in 5" challenge which claims to make the participants fit in 5 weeks. She has also released her own calendar in 2017.