Johnny Morris

Bass Pro Shops founder/CEO Johnny Morris began selling fishing tackle in his father’s Brown Derby Liquor Store in Springfield, Mo., in 1972. Now, 50 years later, Bass Pro Shops boasts more than 170 locations throughout the U.S. and Canada, with more than 40,000 employees. Johnny started his angling empire...

One of the Ozark’s richest men is reportedly richer than last year. Johnny Morris, founder of Bass Pro Shops, was again ranked as one of the richest people in the world by Forbes magazine. The magazine ranked 2,668 billionaires in the world, 87 fewer than on last year’s list, with Tesla founder Elon Musk ranked at the top, displacing last year’s No. 1, Amazon founder Jeff Bezos.

SPRINGFIELD, Mo. (KY3) - Bass Pro Shops founder and Springfield native Johnny Morris was recognized as one the 500 richest billionaires in the world, according to a new list from Forbes. The annual list ranked more than 2,600 billionaires based on their net wealth. Those included in the list are...

The richest people in the world were identified by Forbes magazine earlier this week, and one Springfield businessman made the list, climbing a few hundred spots from last year. Johnny Morris, founder and CEO of Bass Pro Shops, is ranked No. 424 on Forbes' "World's Billionaires List" for 2022. According...

SPRINGFIELD, Mo. (KY3) - A celebration is underway in Springfield as Bass Pro Shops marks its 50th anniversary with the World’s Fishing Fair. “It’s a happy time,” said Bass Pro Shops founder Johnny Morris. Tuesday afternoon marked the start of Bass Pro Shops World’s Fishing Fair in...

A Professional Bull Riding team is coming to the Ozarks. The organization announced last week that Bass Pro Shops founder Johnny Morris purchased a founding PBR Team sanction. The team, which will be named the Missouri Thunder, will launch in June and compete at Thunder Ridge Arena in Ridgedale as part of the new PBR Team Series. The Thunder Ridge venue has hosted concerts before from some of the biggest names in music from Hank Williams Jr. to Dierks Bentley, and many other popular acts.

Johnny Morris and Bass Pro Shops are investing in a new bull-riding team. Morris and his outdoors retail company purchased a founding sanction for the Missouri Thunder team, according to a news release. The franchise will participate in the Professional Bull Riders association's PBR Team Series that's slated to start in June.

A five-year-old from Ozark is now the proud owner of a Tracker boat. Lively Tillack was one of several young anglers to receive such a gift from Bass Pro Shops this past weekend during Bass Pro’s U.S. Open National Bass Fishing Amateur Team Championships on Table Rock Lake. This prize was through Johnny Morris Happy Fishin' Kids Contest.

Take advantage of the warmth! A pattern change arrives next weekend. Cold air will gradually pull away from the Ozarks this weekend, with highs around 70° by Sunday.

MARBLE FALLS, Ark. (KY3) - The Dogpatch USA theme park, which operated from 1968 to 1993, was once an important part of the area’s tourism industry, especially for the Harrison area. “It was our local economy at one time,” said Harrison Mayor Jerry Jackson. But over the years Dogpatch and...

SPRINGFIELD, Mo. (KY3) - Bass Pro Shops founder and Springfield native Johnny Morris is one of six Missouri billionaires named among the 400 richest Americans, according to a new list from Forbes. The annual list ranks the 400 wealthiest Americans based on their net wealth. None of the billionaires from...