Gia Coppola

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Female Filmmakers in Focus: Gia Coppola on her new film 'Mainstream'

Welcome to Female Filmmakers in Focus, where you will find a recommendation for films directed by women to seek out each week. This week features an interview with Gia Coppola about her new satire ‘Mainstream,’ plus a look back at ‘Zola’ director Janicza Bravo’s debut feature film ‘Lemon.’. Mainstream (directed...
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Gia Coppola Made ‘Mainstream’ to Capture the Weirdness of YouTube Fame

Although Gia Coppola’s last name might suggest an inevitable career in filmmaking, the writer/director didn’t necessarily set out to make movies. She happened into the medium after making short films for several fashion brands, and her first feature, Palo Alto, arrived in 2014. Based on James Franco’s short story collection of the same name, the film premiered at several international festivals and earned Coppola positive reviews. Despite its success, though, the director didn’t shoot another feature until 2019. And it’s only now that that the film, Mainstream, is coming out.

Gia Coppola on Mainstream, Her New Film About An Out-Of-Control Influencer

Mainstream was born when Gia Coppola caught up with a friend who was managing the YouTube sensation PewDiePie. “I was like, ‘I don’t understand what you do as your job. It’s so confusing to me.’ And she was like, ‘Well, these people tell stories on the internet. I mean, PewDiePie just plays video games, and people love it.’ And I’m like, ‘I don’t get it. It doesn’t make sense. People just open a box, and people are zoned out and love that?’”
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In a new film, Gia Coppola dissects ‘Mainstream’ culture

Gia Coppola was feeling out of touch with popular culture when she stumbled upon the ending of Elia Kazan’s 1957 satire “A Face in the Crowd” several years ago. The story of a folksy truth-teller who rises to dangerous levels of fame and influence on television seemed oddly prescient (and this was before it became “trendy” again after the 2016 presidential election). The image of Andy Griffith laughing maniacally stayed with her.