ITV CEO Carolyn McCall Raises Cost Of Living Concerns As British Broadcasting Bosses Come Together To Talk PSB
Click here to read the full article. ITV boss Carolyn McCall has raised concerns that the British cost of living crisis could start hampering broadcaster revenues at a time when they are emerging from the pandemic, while BBC Director General Tim Davie warned against “complacency” over changing audience habits.
ITV’s main source of income is advertising but this income is “heavily tied to the economy,” according to McCall, who said a “gloomy” period could impact the network’s revenues.
She was speaking at the Deloitte and Enders Media and Telecoms Conference a day after ITV unveiled strong Q1 results and several weeks after...