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NDAs and rumors swirl as Netflix spins up giant new campus near Tahoe
BECKWOURTH, Calif. — In the shadows of the Sierra Nevada, Netflix is building a 1,120-acre campus near Tahoe. However, what it will be used for is still shrouded in secrecy. The streaming giant purchased a sizeable parcel, known as Spring Valley Ranch, for $6.9 million in April 2021, under the name Plan C Holdings. Spring Valley Ranch is in Beckwourth, a tiny unincorporated town of around 500 in the heart of Plumas County, 44 miles northwest of Truckee.
High Sierra Music Festival “Must Change if it’s Going to Endure”
High Sierra Music Festival has announced a new ambassador program mere days after founder Roy Carter’s passing. The festival landscape is looking a little more bleak in 2024. Gatherings like Imagine Music Festival, Sunset Music Festival, and Backwoods at Mulberry Mountain are but a few to cancel events this year in light of shifts in the live music market. Something’s gotta give, or else NorCal staple High Sierra Music Festival will apparently join the list in 2025.
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